Rhythm & Hues

Overview

Built a hybrid online experience for Rhythm & Hues, blending a Shopify storefront for art print sales with a WordPress site for brand storytelling, community updates, and program visibility. This dual-platform build allows Rhythm & Hues to sell curated artwork while also maintaining a flexible content hub for creative initiatives, artist stories, and engagement.

Key Features

- 🖼 Art Print Storefront – Shopify-powered shop for curated prints from diverse artists - 📰 WordPress Content Hub – Brand storytelling, artist features, and community updates - 📅 Events & Initiatives – Showcase of campaigns, launches, and collaborative projects - 💳 Donation/Support Options – Flexible pathways for community supporters and patrons - 📱 Responsive & Modern – Optimized across devices with a mobile-first design - 🔒 Security & Stability – Separation of commerce (Shopify) and content (WordPress) for reliability

Technical Implementation

- Shopify Integration – E-commerce setup for selling curated prints with secure checkout and product management - WordPress Development – Elementor + ACF for reusable content modules and quick updates - Hybrid Architecture – Shopify handles transactions and fulfillment; WordPress handles blog, brand pages, and CMS functions - Analytics & Insights – GA4 event tracking and Microsoft Clarity heatmaps for engagement monitoring - SEO & Performance – Structured schema, optimized assets, and CDN caching for fast performance

Impact

- Enabled a scalable art commerce platform while preserving brand storytelling flexibility - Increased exposure for emerging artists through integrated shop and content features - Provided a professional, dual-platform presence balancing commerce and community - Strengthened Rhythm & Hues' position as a creative hub celebrating art and expression

👉 Visit the live site to explore the Rhythm & Hues experience!